Branding AND IDENTITY

Brand Name

A name, whether it’s a person or a company, is what separates it from the so-called other. This is why we believe brand names are essential to a company’s success. It is the very first thing people will run into upon encountering your company. We strive to create influential brand names that will leave a mark in consumers’ minds.

Logo Design

Your brand’s face is represented through its logo, making it the emblem of your entire business. We aim to craft striking logos that’ll leave people curious about what you have to offer. Express and impress is how we approach this and we are confident about the outcome every time.

Logo Adaptation

Adapting your brand’s logo is to recreate it in a different language. We endeavor to recreate logos on the backdrop of the original language. The adapted version of your logo will mirror your brand’s identity, personality, and spirit. We promise it will live up to the brand’s core.

Brand Guidelines

Rule books are necessary for all dimensions of life, particularly in design. Thus, brand guidelines are necessary for consistency across the board. Logo usage, color palette, type style, and image style are the key elements that comprise your brand guidelines. We aim to establish a rule book for your brand that fits with the foundation of your business.

Brand Slogan

Small statements can do wonders and that’s what brand slogans are all about. We strive to produce slogans that can express complex emotional concepts using minimal words. Think of slogans as minuscule mission statements: they’re notable, optimistic and influential.

Company Profile

First impressions are very hard to change; that’s why we do our utmost best to make yours a lasting one. Your company profile is the roadmap to growth, highlighting essential elements in a concise yet appealing manner. We will help introduce your business to your audience through compelling content and design through-and-through.

Print DESIGN

Business Cards

No matter how small it is, a well-designed business card prevails over all else. Not only will it attract attention, but it will also boost your employees' credibility with potential clients/consumers. Business cards tell a story in and of themselves, bolstering your overall business components on a paper smaller than the size of your hand.

Stationary

Branded writing materials set apart detail-oriented companies from ones that overlook the minor, yet powerful, aspects of the business. Customized stationery adds value to your overall brand, boosting the confidence and perception of your audience - both internally and externally.

Package Design

They say don't judge a book by its cover, but we all know the power design holds. Uniquely designed packages are the go-to strategy utilized by brands to grab the attention of consumers. We aim to deliver nothing short of flawless packaging as it has the ability to influence purchasing behavior while enhancing your brand's image.

Posters

Promoting your brand, product, idea or event won't be complete without the presence of posters. The latter is one of the most helpful communication techniques. If the poster is designed with precision and accuracy, it will definitely stick in the consumer's mind like glue. We will walk you through the best practices and deliver something beyond your expectations.

Catalogue

Your multifaceted brand may require a catalogue to better explain the different offerings you have lined up. We strive to assemble sophisticated, yet detailed, catalogues describing your many products/services. Investing in a catalogue says a lot about your brand's credibility and what you're willing to do to keep customers informed and satisfied.

Signage

Signs and symbols comprise signage; the latter works like a welcome greeting for your audience. We will certainly craft your signage in a way that reflects your brand's personality to the fullest.

Billboards

They are massive, they are everywhere, and they have the ability to reach the mass audience. They're called billboards and they are one of the most effective marketing techniques out there. We design billboards with meticulous care, making use of all the space available in a witty manner.

Digital SERVICES

Websites

Your website is your brand's residence. A well-organized website will ensure a good user experience, drawing more customers to browse through it. We will build your website in a manner that reflects your overarching goals. It will certainly house a blend of good design and easy navigation.

E-Commerce

In today's world, convenience is incentive enough. Consumers all around the world look for solutions that will (1) save time and (2) save energy. This is what makes e-commerce one of the most valuable components of any business. If you're looking to join this online world, you know where to find us.

Microsite

Employing a microsite will likely increase your brand's SEO ranking, giving new audiences the chance to explore your offerings. Easy to remember URLs are essential in this process as they allow people to find your product/service easier and faster. We build effective microsites proficiently and specifically using buyer personas as the backbone of the process.

Landing Page

To attain certain goals, a standalone web page is sometimes necessary. Landing pages are the driving force behind many campaigns that aim to capture leads and boost conversions. We will make sure this page is a standalone winner, guaranteed to capture users from their first visit. How? Through a clear, well-structured design and fitting content.

Mobile App

If it has an online presence, it most certainly needs an app. Utilizing mobile applications gives customers direct access to your products and services. We implement the best practices to ensure your app achieves downloads, frequent usage, and popularity.

Emailers

Your followers must always stay up-to-date and newsletters get the job done. Our well-designed emailers will be sent on a regular basis giving consumers your brand's latest news, promotions, and updates.

Web Game

Who doesn't love games, right? After all, they are a fun and easy way to engage with customers and prospects. If the content is right and the experience is flawless, users will come rushing back for more. Your brand's reputation will increase three-fold, or more, allowing you to build your business from there.

Banners

Whether they employ static images, GIFs, or videos, banners add value to nearly all types of goals. They have the power to direct consumers to your brand's site or social media page and can even help convert users. We know exactly what type of banners work depending on your goals; all you have to do is share them with us.

Domain Name

Your brand's domain name must be easy, yet impactful. It must be witty, yet specific. We will help you choose the right domain name, one that users (and search engines) will pick up easily.

E-mail Set-up

Today, it is unlikely for a business to run without its own email domain, especially in that email domains reflect your brand's professionalism. We will help you through the setup process, ensuring enhanced credibility for your brand.

Hosting

A website that crashes will ultimately witness its downfall. This is why it is vital that your website runs smoothly and professionally at all times. That's where hosting services come into play. We will assist in this process, helping you maintain an efficient website through frequent backups, enhanced security, and less downtime.

Social Media MARKETING

Social Strategy

Being present on various social media platforms is not enough; brands must figure out how to optimize their presence depending on the goals they're seeking to achieve on each channel. Building an effective strategy is only possible if you understand the industry, your competition, your target audience, and the various objectives and KPIs attainable through each platform. You don't have to worry because we will take care of that all — from A to Z.

Social Guidelines

Consistency across your brand's social media platforms is a top priority. You want to be sure that your brand is represented in the same voice across all channels; you also want your channels to embody your brand's values. We'll help you craft a set of guidelines that allows for the materialization of uniformity across the board.

Content Creation

From written content to visual and audiovisual, your brand's posts are based on a number of factors including identity, purpose, style and the demographics of the audience on each respective channel. We will provide your followers with relevant, interactive and diversified content, striking a balance between informative and entertaining at all times.

Activation

If you're looking to connect with your audience in an intimate manner, activations are your answer. We develop interactive and engaging games and competitions that will certainly help your brand secure a connection with its target group. Active interaction overrules passive posts anytime, anywhere.

Community Management

Passively posting content on social media channels is never a winning strategy. Building an online community through discussions and interactions is the basis of community management, something we are incredibly specialized in. We want your customers to feel connected with your brand. Thus, we will provide your followers with round-the-clock customer service via your online channels.

Paid Campaigns

You do not need to spend an enormous amount on online campaigns. Creating cost-effective strategies are possible and they are actually the right way to do it. Through such strategies, we will help expand your reach, pull in new prospects, and retain current ones.

Verifications

It is never legit if it is not verified. That is why we make sure your social media accounts obtain that powerful blue tick, giving your brand the authentic image it deserves online.

Reports

We are not afraid of showing you the real-life effects of our work. That is why we will provide you with periodic reports that put your goals and audience behavior under the microscope. Through this, we will surely highlight your KPIs in extreme detail, leaving no room for questions. But of course, if you have any, we are all ears.

Production AND SHOOTS

Photography

Show, don’t tell. Engaging with online users is best done through powerful imagery. Just moments after seeing a photo, the user forms a mental image of your brand. By taking original photos, we will make sure users never scroll past your post again.

Videography

Sometimes an image is not sufficient to deliver your brand’s message, especially considering we live in an era that is heavily reliant on video. We know the ins-and-outs of the video sector and we will use our knowledge and skills to place your content ahead of others in the field.

Video Production

This sector was once limited to the movie industry, but we can safely say that it is no longer the case. Business owners in various sectors are keen on jumping on the video bandwagon with original and striking ideas. Marketing campaigns nowadays resemble short films, and we will certainly make yours a notable one. We will take care of everything from planning to casting and shooting; all you have to do is get your popcorn ready.

Animation

If your goal is to sell a product, explain a service, or disseminate an idea, animated videos will help you attain those objectives. Manipulating pictures to appear as moving images is harder than you think, but it is certainly one of our specialties. Such video formats will keep your target audience engaged and interested in your offerings.

Illustration

Appealing artwork adds personality to your content, functioning as a gateway to your brand’s inner thoughts and ideas. We will help you portray your concepts in a visually appealing manner, guaranteeing higher engagement and loyalty to your brand.

Concept

Good ideas are not just born out of the blue; a great amount of time and effort must be spent on brainstorming and conceptualizing before execution comes into play. We strive to generate ideas that will give you a competitive edge over others. Our concepts are imaginative, innovative and inspiring.

Art Direction

From scriptwriting to production, overseeing the artistic aspects of a project is a fundamental part of the process. We aim to provide you with a direction regarding location, color palettes and mood boards – all of which carry your brand’s identity every step of the way.

Copywriting

Words are energetic. They are authoritative. They are a great means of expression. We acknowledge the different behaviors that are affected by the written word, which is why we invest a lot in copywriting. We strive to trigger emotions in users that will eventually lead to conversions. We also aim to use words in an SEO-friendly way, ensuring your digital investments aren’t going to waste.

Brand Core BRAND'S PERSONALITY

Brand Strategy

Your brand’s long-term plan is what makes or breaks success. We will develop a goal-driven strategy for your brand, ensuring gradual growth over a period of time. Building a strategy is about seeing the light at the end of the tunnel, and paving a bold path towards it. We guarantee to help connect your brand with consumers’ needs and emotions.

Brand Story

There is always a story to be told and your brand’s journey deserves to be chronicled. Your brand’s voyage through history is its autobiography and we will always find unique ways of communicating the little details. Your story affects the bond you build with consumers as it shapes both brand perception and consumer loyalty. Your story is your legacy; let us help you build it.

Brand Content

Communicating your brand’s story powerfully and accurately is the ultimate goal. Without content, there is no way of telling your story, your goals, and your strengths. When they said content is king, they were right. It is the essence of success and a true reflection of your brand. We aim to create content for your brand that sits in line with all other elements of your company, ensuring clear-cut messaging and delivery.

Presentations DESIGN

Creation

A successful pitch is usually accompanied by superior visuals, excellent presentation, and on-point ideas. Your business presentation will be designed accordingly, confidently grabbing the attention of those in the room. We will help you build an impactful and long-lasting impression on your audience by selling your ideas in a captivating manner.

Uplift

Change is the only constant, and that applies to presentations. We will ensure you stay on the path of success by keeping your presentations' content and design up-to-date. We will assist you in revamping your content, magnifying its look and feel to fit the occasion and current trends.

Call us at any time.

We’d love to meet you over coffee!

LEBANON

El Qalaa Street, Ras Beirut 601 Building, 10th Floor, Karakas, Beirut, Lebanon.

UAE

Jumeirah Lake Towers, Cluster W, Tiffany Tower, Office 2606, Dubai, United Arab Emirates.